New Delhi: The fintech company BharatPe has announced the rollout of its campaign to strengthen the Indian government’s vaccination drive against COVID19. The corporate social responsibility initiative by BharatPe-‘BharatPe Cares’, aims to create awareness about Covid-19 vaccination amongst the company’s 6 million+ merchant partners and also encourage them to get vaccinated without delay.
As per the cashback program, BharatPe merchants will get a Rs. 300 instant cashback in their bank account by scanning their vaccination certificate via the BharatPe app.
The company also announced the launch of a Covid-19 vaccine tracker on its app to facilitate relevant information on Covid-19 vaccination. By using this Vaccine Tracker, the merchants can view details of the nearby Covid-19 vaccination centers, based on their location. They can also choose to get notified when a slot is available in their chosen area.
Sharing details about the campaign, Ashneer Grover, Co-Founder & CEO, BharatPe said “The shopkeepers in India have played a significant part during Covid by ensuring availability of essentials. It’s time now for them to start working towards unlocking. BharatPe is incentivizing all shopkeepers to get vaccinated at the earliest so that they stay safe as business picks up and footfalls at shops increase. It’s time to get back to business.”