Max Life's AUM crosses Rs 1 lakh crore, registers 6 fold growth in decade

Max Life Insurance Company Limited said that its AUM ha crossed Rs 1 lakh crore registering a growth of six times in a decade.

  • Last Updated : May 17, 2024, 14:11 IST
While selecting the right plan is important, choosing the right sum assured becomes key. The sum assured depends upon the Human Life Value (HLV) or the policyholder’s financial worth and takes into account the income, expenses, future responsibilities and liabilities, and financial goals at various life-stages. A lot also depends on the pre-defined and constantly evolving life goals of the individual and the family.

Max Life Insurance Company Limited said that its Assets Under Management (AUM) has now crossed Rs 1 lakh crore. It said that the company has registered a growth of six times in a decade. Max Life announced in a statement that it had reached a significant commercial milestone by reaching Rs 1 lakh crore in AUM as of September 23. As a result, the company has placed a strong emphasis on financial security, product innovation, and digitization.

According to the valuation guidelines of insurance sector regulator IRDAI, Max Life’s AUM has increased from Rs 17,200 crore in 2011-12 to Rs 1 lakh crore in the current financial year in the last 10 years.

Despite the pandemic, the company has witnessed a 22.9% increase in AUM so far this fiscal year.

Max Life’s AUM increased by 32% in 2020-21 and roughly 23% in the current financial year, due to major improvements in value-added products and customer service.

The accomplishment of reaching the Rs 1 lakh crore AUM, according to Max Life, is a testament to their commitment, which has helped them generate excellent performance over the last decade.

Published: October 1, 2021, 16:45 IST
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