The coronavirus pandemic has brought in a paradigm shift in the investment habits of people and they have realised the importance of looking at other investment options other than bank deposits to counter rising costs, according to DP Singh, CBO, SBI Mutual Fund.
“Indian investors have matured. They are now looking beyond fixed deposits and moving towards mutual fund investments,” he told Money9 in an exclusive interview.
On visible trends in smaller cities, Singh informed SBU Mutual Fund gets business from 97% of the pin codes in the country.
“We are fortunate that we have a parent company that has over 22,000 branches in the country through which we reach a large section of the society. We distribute products according to the needs and nature of investors. We are also doing a lot of awareness programmes. Despite the challenges presented by the pandemic, we have done almost 200 awareness programmes and intend to do at least 1,000 such programmes.” he said.
Watch the video for the full interview:
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